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Positioning: The Battle for Your Mind Book by Al Ries and Jack Trout Overview Material:Hardcover as they navigate their way

SKU: 65327140903

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Description

as they navigate their way through the challenges of adolescence

resistance

The "Odyssey" is an ancient Greek epic poem attributed to the poet Homer

making readers question the boundaries of love and connection

and unexpected twists

Positioning: The Battle for Your Mind Book by Al Ries and Jack Trout Overview Material:Hardcover as they navigate their waypremium off white cream pages Stitched binding Matte cover local premium copy Language English Dimensions 5. 5 x 8. 26 inches Genre marketing and business literature 190 pages summary "Positioning: The Battle for Your Mind" by Al Ries and Jack Trout is a seminal marketing and branding book that explores the concept of positioning in the minds of consumers. The authors argue that in a crowded marketplace, it's not enough for a product or brand to be

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