Unlike Heavy Storm Duster, which has a similar effect, it is a Quick-Play Spell, so it can be used as soon as it is drawn
Its designs are consistently the most popular among high-end collectors, creating a self-sustaining cycle of high demand and high prices.
Although it has its downside, its one of the cheaper ways to end the turn
Planetary Parasite: Planet Pollutant Virus implies that this is the aftermath of an A-Counter infestation
The rarity factor of Umbreon VMAX Alt Arts certainly ads to its mystique, however, cards like Duraludon VMAX Alt Art are just as rare, and yet worth a mere fraction of Umbreons incredible market price
However, in the process, it can special summon a Dragon monster from the hand or deck, making it a great card to set up follow-up plays