The goblin token it creates is a problem for your opponent
Paying the full movement cost, especially on a lot of the more powerful locations, is just way too big of a tempo loss
Lessons from Life, by contrast, is a card in a mainline Standard set
Personally, I like being able to read my cards, but hey, thats what the translation journal is for
Yes, you can technically get a removal spell from Insult // Injury or Prepare // Fight, but we haven't seen Roar of the Wurm- or Unburial Rites-type aftermath cards that could spawn an archetype
It also grows for lands in your graveyard as well as on the battlefield, and that's pretty cool