The clip above has especially caught peoples eyes because of the kid in the cart, being surrounded by rack after rack of cards that this asshole is taking to sell at higher prices, as real customers try to take a pack or two before he snatches the lot
This is useful when dealing with removal spells or cards that cut threats from the opponent's
one gives your opponents skeletons that you can gain life by defeating, and the other is a card draw ability that risks skipping a turn if you roll a natural 1
The above is the Level 1 way of thinking about it, however it will be a lot more involved
Unlike the redirection spells, the original will still happen, but you will be able to copy it and chose a new target for the copy, thus getting rid of the enchantment causing you problems
Theres nothing fun about a game that encourages people to be controversial to the detriment of minority groups