There are a number of reasons why (some of which I'll cover later), but at the core is this: they have plenty of individually powerful cards, along with powerful tribal bonuses
The more such cards you play the weaker you become to red decks and some other aggressive plans
If you hit an opponent who has more lands than anyone else, you create a treasure token
Magic: The Gathering Foundations Jumpstart Boosters are built around the idea of getting started simply by opening two boosters, shuffling them together, and starting to play with no drafting, no decklist research, and no digging through your bulk box for lands required
Card Shellz Easy Glide Soft Sleeves for Thick Trading Cards are designed specifically for jersey, relic, patch, and premium stock cards that wont fit comfortably in standard sleeves
Synergy Card Type #2 (8 cards): Cards that support your theme in a different way